Results-Driven
Marketing
That Moves Markets.
Over two decades of automotive marketing expertise — from traditional media to full-stack digital strategy.
Built for Automotive.
Proven Across Markets.
Creative Package McKahan is a full-service marketing agency headquartered in Orange County, CA. For over two decades, we've partnered with automotive dealerships and emerging brands to build growth strategies that perform — not just impress.
Our approach is direct: understand your market, outmaneuver your competition, and deliver results that move the needle. We don't do generic. Every strategy is built around your brand, your audience, and your goals.
Start a Conversation
Two decades of deep relationships, proven playbooks, and measurable results for dealerships across Southern California.
Brand Growth
Strategies built to expand market share and elevate brand equity in competitive automotive markets.
Lead Generation
Precision-targeted campaigns that convert awareness into qualified, measurable dealership traffic.
Full-Service Execution
From traditional broadcast to digital performance — one agency, end-to-end accountability.
Two Decades of
Measurable Impact.
Our track record speaks for itself. Every number represents a real client, a real campaign, and a real result.
Customers Reached
Total impressions and qualified audiences delivered across all channels.
Automotive Brands
From luxury imports to domestic volume dealers.
Campaigns Executed
Across traditional, digital, and grassroots channels.
Years of Industry Experience
Serving automotive clients since the early 2000s.
Broadcast. Presence.
Performance.
Full-spectrum traditional marketing — negotiated, executed, and measured with precision.
Maximum Reach. Negotiated Rates. Proven ROI.
Leveraging two decades of media relationships, we secure premium placements at rates your competitors can't match. Every buy is research-backed and optimized for your specific market.
Digital Strategy.
Measurable Growth.
Every digital channel, managed with the same rigor we bring to traditional media.
Social Media & Reputation
Retargeted ads, organic content, and reputation monitoring — all working together to keep your current customers engaged and attract new ones. We track every interaction and optimize continuously.
Email Marketing
CRM-agnostic, data-driven email campaigns built for automotive audiences. From A/B-tested subject lines to responsive templates, we engineer every send for maximum open rates and conversions.
Video Production & OTT
Professional video for YouTube, OTT, Facebook, cable, and your website — shot, edited, and directed in-house. Premium production quality without the premium agency markup.
SEO / SEM & Digital Performance
From voice search optimization and Google Business Profile management to trim-level landing pages — we have one objective: move your dealership to the top of search results and keep it there.
Speak Their Language.
Win Their Business.
Southern California is one of the most diverse automotive markets in the country. CPM has spent over two decades building authentic relationships and deep expertise in Spanish, Korean, Chinese, and Vietnamese communities — not as an afterthought, but as a core competency.
The largest multicultural segment in Southern California automotive. We craft culturally resonant campaigns — not just translated ads.
- SoCal Hispanic Market
- Univision & Telemundo
- Spanish Radio & Digital
- Cultural Event Sponsorships
Deep roots in the Korean-American community across LA and Orange County. Authentic messaging that earns trust with discerning buyers.
- Korean-Language Radio
- KoreAm Community Events
- Korean Digital Platforms
- Koreatown & OC Outreach
Mandarin and Cantonese campaigns built for the SGV and broader Chinese-American market — one of the highest-value automotive segments in the region.
- Mandarin & Cantonese Media
- WeChat & Chinese Digital
- Chinese-Language Press
- SGV Community Presence
Authentic outreach into the Vietnamese-American community in Orange County and beyond — a loyal, high-intent automotive audience.
- Little Saigon Outreach
- Vietnamese Radio & TV
- Community Event Presence
- Vietnamese Digital Media
Ready to reach multicultural buyers?
Let's build a campaign that speaks directly to your community.
Trusted by the Industry's
Leading Brands.
From luxury imports to domestic volume dealers — we've earned the trust of the brands that matter.
The People Behind
Every Campaign.
Experienced strategists, digital specialists, and creative professionals — all under one roof.
Dawn McKahan
President & Founder
Deb McMahan
Administrative Director
Betty Day
Senior Account Executive
Tareq AbuZaineh
Senior Account Manager
Herve Comeau
Digital Director
Calvin Garcia Madrigal
Digital Coordinator
Daniela Silva
Digital Coordinator
Ready to work with us?
Let's talk about what CPM can do for your dealership.